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About CLIFF CHIDUKU

  • Academic Level Master’s Degree
  • Age 38 - 42 Years
  • Industry Management
  • Viewed 21

About me

I have several years of experience in public relations, corporate social responsibility, media engagement and management, stakeholder management, brand and reputation management and communications. I am holder of a MSc of Public Policy and Governance (UZ), Post-Graduate Certificate in Development Communications (Wits University, SA), Certificate in Media Management (Wits University, SA), BA in Media Studies (ZOU), Diploma in Communications and Journalism (CCOSA), currently working as communications manager.

Education

  • 2023 - Present
    Aga Khan University

    Master of Arts in Digital Journalism

    The two-year programme, delivered at state-of-art facilities in Nairobi, has the following modules: Content that sells: It explores a wide range of reporting and storytelling formats, including new reporting techniques, investigative journalism, feature writing, visual storytelling and long-form and interactive narratives. Investigation and analysis: It focuses on sourcing, investigation and verification strategies for the 21st century. It provides an overview of a range of traditional and contemporary investigation practices used by communication practitioners and journalists to research stories and multimedia productions, including a critical introduction to the traditions of interview, observation, data and archival research. Media law and ethics: It explores key legal and ethical issues relevant to media practice and journalism, including emergent areas of digital regulation. Past, present and future: It examines the changing media landscape in Africa and globally. By reflecting on the history of journalism, students will come away with a firm grasp of current and future issues and media practice. Advanced digital journalism: It provides an opportunity for students to work in teams and experiment with new technologies and novel forms of storytelling to build a real-world audience for a new media product or project. Media leadership in action: It prepares students for responsibilities they will take on during their careers, fostering adaptive leadership skills. Media development and social impact: It builds rigorous reporting skills to help journalists respond to social problems. Focusing on the unique issues arising in developing countries, the course helps to re-balance the news so that everyday people can better understand the problems and challenges shaping their lives. Developing your editorial specialty: It prepares students for undertaking a specialized reporting project. At the conclusion of this course, students will present a fully researched pitch and proposal for a multiplatform media project to be undertaken in the next semester. Putting research into action: It exposes students to deeper methodological issues and approaches by introducing them to techniques specific to mass media research that can be applied to journalism. Specialist reporting project: It prepares students to be specialist reporters who can assume editorial leadership of in-depth, multimedia projects in a particular ‘beat’. This course is conducted in two parts: a production component where students work with a specialist reporter in their nominated field, and a contextual study component where students work with an academic advisor in their chosen specialty. At the conclusion of this course, students will produce a digital portfolio and a critical essay explaining how their work advances public understanding of their topic. Research thesis: It offers the opportunity for students to engage in original research.​

  • 2021 - 2022
    University of Zimbabwe

    MSc in Public Policy and Governance

    The is designed to provide basic fundamentals of public policy analysis to practitioners working in civil society organizations, public service and the private sector. To face the challenges of the new millennium, Africa needs leaders who can inspire those they lead; work and learn collaboratively; transform mindsets; act with integrity; facilitate constructive dialogue, think strategically; and formulate and implement public policy with skill and resolve. Recognizing that public policy is best formed and implemented by informed leaders, the course seeks to enhance these leadership skills. Some of the modules include Public Sector Reforms and Governance, Public Policy Analysis and Research in Africa, Public Finance and Resource Governance, Social Science Research Methods, State Policy Sustainability and Governance in Africa, Leadership and Public Accountability in Africa, Public Policy Politics and Governance.

  • 2017 - 2020
    Zimbabwe Open University

    BA in Media Studies

    The course contains modules such as Theories of Communication and New Media, Media democracy and Human Rights, Multimedia Communication, Introduction to Media Policy Law and Ethics, Media and Culture, Print Media, Media and Advertising, Media Marketing, Text and Discourse Analysis, Research Methods, Public Relations, Film Studies, Radio Studies, Rural Reporting, Desktop Publishing, among others,

  • 2021 - 2022
    Wits University

    Cetificate in Development Comunications

    Development Communication is the integration of strategic communication in development projects. It uses uses media tools to communicate development and improve the chances of success of development projects. It strives for behavior change not just information dissemination, education, or awareness-raising. Students were taught how to write speeches, features, opinions, press releases, advertorials, etc

  • 2021 - 2021
    Wits University, South Africa

    Certificate in Media Management

    The course introduced students to the basics of management that deals with organising and supervising teams of media professionals, various mass communication channels and technologies, media and entertainment productions, and more. The course contains modules such as human resources, accounting, Public relations, administration, leadership.

  • 2009 - 2011
    CCOSA College

    Diploma in Communicaton and Journalism

    The two-year programme has subjects such as communication, PR, Photojournalism, Editing and Production, Feature Writing, Media Law and Ethics, Environmental Reporting, International Relations, Business and Financial Reporting, Radio Production, Television Production.

  • 2005 - 2008
    Harare Polytechnic College

    Diploma in Secretarial Studies

    The four-year programme has courses such as Word Processing, Shorthand, Business Economics, Secretarial Practice, Public Relations, Accounting, Communication, Financial Accounting, Human Resources Management and Advance Computer Applications

Experience

  • 2021 - Present
    Agricultural Marketing Authority

    Communications Manager

    My duties include the following:
    Preparation of presentations and/or speeches geared toward employees.
    Creation and development of:
    Print and online advertising.
    Email marketing.
    Web site management and content development.
    Press releases, bylined articles, white papers.
    Corporate videos and marketing collateral.

  • 2018 - 2021
    Spina Bifida & Hydrocephalus Association of Zimbabwe (SHAZ)

    Advocacy and Communications Officer

    My duties and responsibilities include writing, distributing, and editing content, so they must know how to communicate the organization’s products, activities, and products. This can include writing speeches, annual reports, press releases, and other materials. Lastly, they should know how to write engaging yet accurate content.

  • 2013 - 2017
    NewsDay

    Deputy Chief Sub-Editor

    • Writing news, advertorials, editorial, opinions and analysis,
    • Ensure the correct grammar, spelling, house style and tone of all published work, including fact-checking, and ensure all content adheres to copyright laws and libel laws
    • Manage and maintain publishing schedule, ensure all content remains on schedule,
    • Coordinating the production of magazines, video production and social media platforms
    • Enforce the textual and visual editorial quality standards online and in print,
    • Laying pages and graphic designing using Photoshop, InDesign and CorelDraw,
    • Updating website and social media platforms (WhatsApp, Facebook, Twitter)
    • Preparing designs, concepts for adverts, promotional materials.
    • Proofreading adverts, advertorial, stories and promotional material.

  • 2011 - 2023
    The Herald

    Features Writer

    Duties
    • Interviewing people in a wide range of circumstances,
    • Building contacts and sources for use in future stories,
    • Writing copy for publication on a tight deadline,
    • Fact-checking the information given to you by a source.
    • Fact-checking